Job Description
This individual will be responsible for the following key areas:
- Marketing automation:
- Manage e-mail production requests from the Channel Marketing team.
- Coordinate e-mail marketing activity to ensure smooth campaign execution.
- Events and webcasts:
- Manage the invitation & registration process.
- Coordinate promotional activities to boost event registrations
- Campaigns:
- Contribute to the delivery of pan-regional marketing campaigns.
- Analytics & reporting:
- Ensure the seamless integration of digital campaigns into our CRM (Salesforce) and marketing automation platform (Pardot)
- Assist in monitoring and reporting on the effectiveness of marketing activity, using key performance metrics to guide future improvements.
- General support:
- Carry out additional digital tasks as needed to support the marketing team.
What to expect when you join our firm
- Hybrid working and reasonable accommodations
- Generous Holiday policies
- Excellent Health and Wellbeing benefits including corporate membership to ClassPass
- Paid volunteer time to step away from your desk and into the community
- Support to grow through professional development courses, tuition/qualification reimbursement and more
- Maternal/paternal leave benefits and family services
- Complimentary subscription to Headspace – the mindfulness app
- All employee events including networking opportunities and social activities
- Lunch allowance for use within our subsidized onsite canteen
Must have skills
- Passionate about digital marketing
- Superb project management skills – able to manage concurrent requests & prioritize accordingly
- Confident building relationships – able to collaborate effectively with senior stakeholders
- Strong attention to detail
- Excellent communication and brief-writing skills
Nice to have skills
- Experience delivering multi-channel digital marketing campaigns
- Knowledge of digital marketing platforms (e.g. Salesforce, Pardot, Marketo, Eloqua, HubSpot, Sprinklr, Hootsuite, Campaign Manager, Google Analytics)
- Previous experience within Financial Services, Asset Management is a plus