Grace OGBO

• Build and manage the data that will support the regional business profitability to continuously give the bank a competitive edge. • Manage action items from regional business meetings and strategy sessions and track to ensure delivery from all responsible parties. • Manage the data journey for the regional business. • Transform raw data collected from the region into actionable insights. • Develop and recommend overall growth strategies (across marketing, analytics, user experience etc) aimed at growth in market share across the region. • Develop and drive strategies from data findings for the region to achieve a profitable and sustained growth across the different arms of commercial banking

• Determine new opportunities on current products, evaluating policies/regulations and their effects on customers; • Collect, analyse and interpret complex data sets on customers’ business and maintain a client database for matching customers with needed products, ensuring client satisfaction; • Conduct customer needs assessment and elaborate plans to bridge them using key performance indicators; • Build strong relationships with prospective and existing clients, resolving complaints and issues efficiently and in a timely manner; • Prepare timely reports on upselling and cross-selling opportunities using data visualizations (graphs, charts, etc.); • Achieved quickest account reactivation turnaround time in the unit, providing accurate information on matching products.

• Performed analysis of several departments such as finance, clients' services, sales, operations, and strategy, including staff functions, operations, management viewpoints, and company policies that affected each phase of business; • Optimized digital channels to increase customer engagement during the Nationwide COVID-19 lockdown, resulting in an increased engagement of 12%; • Led analytics team for a project to improve the bank’s agency banking engagement and sign up, leading to the subsequent implementation of the recommendations and rebranding of the agency banking agent banner; • Produced reports for internal and external audiences applying business analytics reporting tools.